Big companies tend not
to promote heavily today.
It’s not worth their efforts.
They promote to the masses.
Many people
are busy today
with family and friends.
But some aren’t.
You and I don’t promote to the masses.
One new customer might not
make a difference to the big companies
but she/he would make a difference
to us.
That prospect is less likely
to be bombarded with messages today.
She/he might be looking for interaction.
We have an opportunity
to make a connection.
If this isn’t a special day for you,
consider posting on social media
and other low cost marketing.
If it is a special day for you,
of course,
leave the marketing for another day.
The prospects will still be there
tomorrow.