Blogging Is Dead

I was reading an author loop yesterday.
There were two major threads
that everyone was talking about.
The first thread claimed
that blogging was dead
and
blog tours were a waste of time.
The second thread discussed
a BLOG POST by a big romance blogger
that had reviewers upset.
(Ironically,
the same people who said
blogging was dead
commented on the blog post thread.)

Blogging isn’t dead.
Vampire romances aren’t dead
(well, the heroes are dead but…).
Facebook isn’t dead.

When the average person
says something is ‘dead’,
he or she usually means
it is no longer hot or trendy.
It is no longer being talked about.

This does NOT mean
it no longer works.
Clearly, blogging works.
Vampire romances continue to hit
the best seller lists
so they obviously still work.
Facebook is one of the most effective ways
I market to readers.
It still works for me.

‘Dead’ marketing tactics can work.
Very well.

Published
Categorized as Marketing