I never post my photo online.
I don’t have a photo attached
to my writing bio.
I never supply photos for media events.
Why?
Because I’m not good looking.
And despite what media folks say,
no photo is better
than a photo of a not good looking person.
If you look at the photos
of the best selling romance writers,
most of them are good looking women.
This is in WRITING,
a field where people should be judged
on the stories they tell,
the characters they create.
But we’re not judged solely on this.
We’re also judged on our appearances.
People are more likely
to buy from good looking people.
Media is more likely
to cover good looking people.
Beauty matters.
It sucks that it matters
but it does.
That’s our current reality.
The results of the study,
which used an algorithm
on facial beauty analysis site Anaface.com
to rate the attractiveness of 677 CEOs,
confirmed that better-looking CEOs
make more money
(sometimes called a “beauty premium”).
It also found that
stock market returns were higher
on M&A announcement dates
for companies whose CEO ranked high
on the Facial Attractiveness Index.”
Beauty matters.
If you’re beauty impaired,
as I am,
figure out a way
to minimize the impact.