Normally, I limit my marketing
to protect the writing.
If I don’t have a product to ship,
it makes no sense to market.
This month,
because of how important
this current release is
(if I don’t hit really high sale targets,
the publisher won’t contract
my already written second story),
I put marketing first.
I decided to say ‘yes’
to every zero financial cost marketing opportunity
that came my way.
I had a BLAST.
I went on blogs I’d never heard of.
I was interviewed.
My characters were interviewed.
My family members were interviewed.
One of my plants was interviewed.
I wrote short stories for charity events.
I wrote an article on strange things
I’ve found in backyards
(this DID tie into my story).
What did I learn?
There are almost unlimited opportunities
for people or businesses
with no money to spend on marketing.
I was missing out
on some great promo opportunities
because I was doing the promo
I’ve always done.
By opening myself to new promo venues,
I opened myself to new readers.
For a day, a week, a month,
consider saying ‘yes’
to any and all promotional activities.