Even a great product
needs a base of sales
to build word-of-mouth promotion.
That’s why
one of my publishers
has layered pricing.
My July releases were priced
at 99 cents for pre-orders
during May.
Once the stories had a base of pre-orders,
the price increased to $2.
Ironically, this price increase
also increased sales.
I suspect there will be another price increase
once the stories reach
the next level of sales.
Pricing doesn’t have to be
and often shouldn’t be
stagnant.
Use it as a tool to increase sales
(the pricing doesn’t have to be decreased
to accomplish this)