Post sale customer service matters
yet many businesses
don’t allocate many resources to it.
“According to an infographic
from Help Scout,
the most common complaint
from customers
is not that they are dissatisfied
with the product or service they bought,
but rather the post sale customer service.
This is why 86 percent of customers
take their business elsewhere.
Making matters worse,
most small-business owners just sit back
and think that dissatisfied customers
will contact them.
Unfortunately, according to Help Scout,
only 4 percent actually do.”
Are you allocating enough resources
to post sale customer service?