“It’s the nature of the game.
You’re taking risks.
You’re trying things.
In fact, if you’re not failing a lot,
you’re probably not trying enough.
You try to limit the downside
and you make sure
you make the right calculations
but I’ve made all kinds of mistakes.”
Today, a marketing executive at a large publisher
told me I’ve been making a major mistake
with my back cover copy.
I have over 60 stories released
and this mistake has definitely cost me sales.
When you try new things,
you WILL make mistakes.
Don’t allow this
to stop you from trying these new things.