One of my writing buddies
is a shiny object person.
She never sticks to anything for long,
including marketing strategies.
So she organizes marketing events.
She hosts huge release parties
on the hyped marketing venue of the minute.
And she sells books.
I prefer to find a couple of marketing tools
that I like and that work
and stick to them.
I blog every day.
I post on reseller sites every day.
And I sell books.
There are so many marketing tools
and promotional channels out there for your product
that you can’t use them all.
So choose the tools/channels
that suit your personality.