When selling
products, yourself, anything,
confidence is key.
If you’re nervous and unsure,
your prospect will be nervous and unsure.
Nervous and unsure prospects
don’t buy.
How do you project confidence?
Hold eye contact
for three to five seconds.
Cara Hale Alter,
author of
The Credibility Code,
shares*
“Eye contact is
a key indicator of confidence.
Yet there is a difference
between making eye contact
and holding eye contact.
Duration is critical.
In the Western world,
holding eye contact for
three to five seconds
is optimal.”
Look your prospects
in the eyes.
*The Costco Connection
January/February 2013