The Money Incentive

Before I start writing every morning,
I state my goal for the day
and I translate that goal into dollars.
This gives me an extra push
to perform.

It turns out
that the money reminder
should work for everyone.

Oliver Broudy shares
in the September 2012 Men’s Health

“In studies from the University of Minnesota,
researchers found that
just seeing a picture of money
jerked our brains into Wall Street mode,
ramping up our math memory
and priming us to keep our eyes
on the prize.
In fact, on a sluggish morning,
the sight of a crisp fifty can be as motivating
as a blast of caffeine.

In a 2006 experiment,
for example,
people reminded of money
worked 70 percent longer at an assigned task
than a control group did.
And a follow-up study found
that the effect extends to the social sphere,
boosting our confidence
and immunizing us against the pain of rejection.”

Use the power of money
to drive you toward your goals.

Published
Categorized as Sales