Anita Campbell shares
one of the tactics
to build an innovative company.
“Recruit entrepreneurs.
At Google, this idea is taken literally:
Many of the company’s key employees
formerly started businesses
of their own.
DreamWorks encourages their employees
to think of themselves as artists,
and anyone who’s worked with artists
knows they’re typically
independent, entrepreneurial spirits.”
As an employee,
I could tell which companies
valued innovation
by what they noted
on my resume.
Managers in innovative companies
would comment
on the small businesses I’ve started
or on the consulting I did with start ups.
The past predicts the future.
Innovative employees
have always been innovative.
Questions uncover what is valued.
Managers in innovative companies
ask about innovation.