I watched an interview recently
with a consultant
and he said
that loving a business
shouldn’t be a factor
when deciding which business to start.
I knew right away
he had NEVER started a business
because at some point
in every business startup,
ALL you have left is
love.
You don’t have cash flowing in.
You’re working nonstop
so you don’t have quality of life
or time with friends/family.
All you have is love and passion and hope.
As Mike Kroeger shared
“You get every reason
in the world to quit.
And this job
like a lot of jobs
that don’t pay well
in the beginning
you get a lot of reasons to quit
one after the other
which is hard and it sucks.
Not only is it hard and sucking
but it’s not really cutting you a check either.
It’s actually costing you money.
We were down in the six figures
at the point when it was the hardest for us.
We had our own money borrowed.”
“We were deep.
If this thing didn’t go off,
we would have been basically paying off a house.”
(the entire interview is well worth
watching
especially for their comments
on being the most hated band in the world)
Do you have a strong reason
NOT to quit?