The Open Forum
has a great post on
5 Things You Should Never Do In Social Media.
One thing not to do
is buying friends and followers
and by buying,
we don’t always mean money.
“Advertising to build an audience is one thing,
but there are plenty of unscrupulous offers
to buy friends, fans or followers
by the thousand.
As tempting as they may be,
in most cases
they are a waste of your time.
Sure, you may be able to boast
some extra followers,
but usually they will be unqualified
and relatively useless.”
I found this out the hard way
with one of my pen names.
I offered freebies
to my mailing list ALL the time.
Did my sales go up?
Nope.
But my mailing list sure did.
It was filled with freebie hunters
and contest hounds,
not book buying readers.
Customers you have to buy
are unlikely to buy anything from you.