Recently, one of my books
was nominated for a Best Of award.
The nominations were decided upon
by a selection committee
but
the award
was given to the book
with the most votes.
The other books
were written by established authors
with huge readerships.
My book received a tiny slither
of their votes.
I was excited.
Why?
Because it showed me
how many more readers
there were for me
to dazzle.
The wider the gap
between your sales
and the competitor’s sales,
the bigger your opportunity.