A loved one
told his mother yesterday,
on Mother’s Day,
that he was undergoing a trial separation
from his wife.
His mom was devastated
and spent the entire day
worrying and unhappy.
Now, Mother’s Day will be forever associated
with this unhappy event.
The Thursday before the Easter long weekend,
a company announced layoffs.
The employees spent the weekend
fretting and worrying.
I once posted a happy blog post
on a day of a national tragedy.
(I quickly withdrew that blog post)
Timing of news matters.
Be conscious of what day
your good or bad news
will be associated with,
and whether it jars or aligns
with the feelings of your prospects.