Making Dinner For A Foodie

One of my cousins came to visit last week.
She’s a foodie.
She buys only the best ingredients
and spends hours every day
cooking for her family.

I’m the type of gal
who orders a burger
at The Chophouse
I didn’t cook for my cousin.
We ate out every night.

That should be obvious
but is it?
How many times
do companies try to sell their products
to people who clearly aren’t interested?

I worked in new business development
at a quick service restaurant.
We tried to develop
a ‘healthy’ french fry,
a fry that health conscious moms would like.
We were never successful.
Once the moms heard
the quick service restaurant developed it,
they nixed the fries.
The fries could have been made of oxygen
and the moms wouldn’t have approved them.

A friend of mine
has been trying for a decade
to convince her religious mom
to read
the steamy romances she writes.
That’s not going to happen.

Unless you’re a top chef,
don’t make dinner for a foodie.

Published
Categorized as Marketing