The Best

I spent most of last month
judging contest entries.
One contest
was the best of the best
for romance eBooks.

Anyone could, for a fee,
enter their book.

Anyone did.

There were books
that clearly had never seen an editor
(or at least not my kiss ass editor)
yet these authors felt
their books were the best of the best.

It was an eye opener.
Humbling.
Because there could be judges
out there
thinking the same thing of my book.

Everyone thinks their product
is the best.
That’s why outside opinion is so important.
Listen to your customers.
Listen to your critics.
Listen to your competition.
Let them be the judge, not you.