Dick Harrington,
Former CEO of Thomson Reuters,
sums up 30 years of leadership experience
by advising others to be
approximately correct,
instead of precisely incorrect,
with strategy.
Perfection is not needed
with strategy.
Strategy is directional thinking.
Bloggers, for example,
may benefit from positioning themselves
as experts.
That’s strategy.
How to position themselves as experts?
There are a zillion different ways.
Opportunities will come along.
If these opportunities increase the perception of expertise,
then they should be considered,
even if the tactics don’t appear in the original plan.
Get the strategy directionally right
and you’ll
(likely ’cause nothing is certain)
succeed.