Trip Chaining And Gender

Trip chaining,
the process of making many stops with one trip,
is a woman’s domain

Although women have shorter commutes,
they make more stops. 
They go through the drive-thru,
stop at daycare, drop by the mall.  
Men drive directly between home and work. 

What does this mean? 
Drive-thru’s, roadside signs, radio ads, 
should be female friendly.   

Published
Categorized as Marketing