Many marketing experts
will tell you
to use your photo
in marketing material.
It inspires ‘trust.’
Those marketing experts
are usually
young, thin, white
and
good looking.
I don’t use my photo
anywhere.
I’m plus-sized.
I’m not good looking.
I have a scary
resting bitch face.
My photo isn’t selling any products.
If you are your product,
you likely don’t have a choice.
You have to show prospects
your face eventually.
If you aren’t your product,
think about whether or not
your face will sell that product.
Be honest with yourself.
If your face won’t sell your product,
use an image of something else.