Know What Your Company Does Best

A loved one works
for a company
known as one of the world’s best
online marketers.
He, however, works
in a different division.

He’s now job hunting
and EVERY company he interviews with
assumes he knows about online marketing.

He doesn’t
but he should.

He has access to experts in that field.
His company hosts courses
he could sit in during his lunch hour.
There is really no excuse,
except for extreme disinterest,
in learning what his company does best.

If you’re working for a company
known for a certain thing or skill level,
LEARN that thing or skill level.

You don’t have to be an expert
but you should be knowledgeable.
Otherwise, you’ll look like a dumb a$$
when people outside your company
talk with you.