By k | November 12, 2017 - 6:00 am - Posted in Sales

There are a variety of ways
to obtain my books
(my products).
There’s the most expensive option
- buying them.
And there’s the least expensive option
- borrowing them from the library.

Of course, I would prefer
that every reader (customer)
obtain my books
via the most expensive option
(buying them).
That’s more profitable for me.

But when a reader asks or hints
about less expensive options,
I tell them how to obtain
my books at their local libraries.


Because they’ll find out
about that option anyway.
They might already know about it.
By mentioning it,
I am showing them
they can trust me.

I wouldn’t suggest
you volunteer information
about your least expensive option
but if prospects ask,
definitely consider mentioning it.

Your prospects will likely
find out about it anyway.

This entry was posted on Sunday, November 12th, 2017 at 6:00 am and is filed under Sales. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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