If Experts Find It Challenging…

One of the most difficult parts
of the Romance Novel Business
is writing the blurb,
the marketing copy
that ‘describes’ the book (product).

It is usually around 150 words long
yet can take me
8 hours or more to write.
I then have the blurb
edited by another ‘expert’
at least 3 times.

One wrong word,
one misplaced sentence
can make a difference
between great sales
and not-so-great sales.

Whenever a writer posts
about the pain of crafting blurbs,
a usually new writer
always comments about
how he loves them,
how he finds them easy to write.

This writer COULD be a natural
at writing blurbs
but that is highly unlikely.

If an expert finds a task challenging
and you don’t,
ask yourself why.