The Truly Original Idea

As a new business development babe
and, now, a writer,
I can tell you it doesn’t exist.

It has been done.
If you haven’t heard of it,
that means it likely failed.

Seth Godin
shares

“No one expects you
to do something so original,
so unique,
so off the wall
that it has never been conceived of before.
In fact, if you do that,
it’s unlikely you will find the support
you need to do much of anything
with your idea.”

What you and I are looking for
is the sort of original idea.
The vampires who sparkle.
Vampire stories has been around
forever.
Stories with sparkling vampires?
Not-so-much.

Find a sort of original idea
you can work with.