By k | September 13, 2017 - 6:00 am - Posted in Marketing

Every week ,
some writer complains
about how free books
are destroying the industry.

This has been happening
for decades.

Before eBooks.
Before self-publishing.
Before Amazon.

Here’s the deal…
if a marketing strategy
is legal,
businesses will use it.

You might not like it
but you can’t stop it.

Complaining about it
does nothing
except waste your time
and the time of the people
listening.

This time would be better used
figuring out a way
to counteract
this marketing tactic.

You can’t control
your competitors.
Keep your eye on
your own business.

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