Wonder Woman And Game Changers

Wonder Woman is a game changer
in the movie industry.
I watched it
and now I REALLY notice
the treatment of women
in other movies.

The close up of breasts.
The lack of action
taken by female characters.
The lack of female characters
at all
except for the stereotypical ‘love interest.’

It makes these other movies
challenging to watch
and to enjoy.

Some savvy people
have realized this
(that is why
there have been
a flurry of reshoots).
They will likely survive.

Some people
haven’t realized this
or they are resisting this change.
They will likely lose
the female audience.

Because once the game changes,
it is difficult to change it back.

The Romance Novel Industry
couldn’t do it
after Fifty Shades Of Grey
changed expectations.
The Orange Juice Industry
couldn’t do it
after Not From Concentrate
changed expectations.

It is MUCH easier
simply to play the new game.

Watch for game changers.
Change your business
accordingly.