Amazon And Choice Of Partners

Yesterday,
Amazon announced
they were buying
Whole Foods
.

Some analysts
talked about how
Amazon didn’t have
much knowledge about
bricks and mortar grocery stores.

That’s bullshit.

Amazon has been supplying
cloud services
to many
bricks and mortar grocery stores
for years.
They had access
to ALL of the data
these stores were producing.

I suspect Amazon knows more
about the grocery business
than their former customers,
now competition does.

When looking at prospective partners,
look at more than
merely costs.

You don’t want to teach
a future competitor
how to run the business.