By k | June 8, 2017 - 6:00 am - Posted in Marketing

There’s a trend
on social media
of posting a question
“What do you look for
in an editor?”

And then,
after folks answer,
the poster announces,
“I’m an editor!”
and she proceeds
to spam the heck
out of the people
who foolishly answered.

Don’t do this.
I have never heard
of anyone gaining a client or customer
this way.

Because no one likes
to be tricked,
to look like a fool.

A better approach
is to post something like
“I’m an editor.
What do you look for
in an editor?”
If people are interested,
THEY will contact YOU.

Don’t punish prospects
for communicating with you.

This entry was posted on Thursday, June 8th, 2017 at 6:00 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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