Be Open To Spur Of The Moment Opportunities

Some of my biggest breaks
in the writing business
have happened
because I was the last minute
replacement
for another writer.

I reacted quickly.
I was open to the opportunity.
I was willing to hustle
to make it work
on the organizer’s deadline.

Valerie Gordon,
co-founder of
Valerie Confections,
shares

“She [a writer at the LA Times magazine]
asked if I’d ever heard of
the Blum’s Coffee Crunch Cake;
I said yes,
that it was a cake I grew up with.

She wrote the piece
and included a tiny picture of
my crunch cake.

The following day
I got 125 calls
from people who said
they hadn’t seen that cake
for 30 years.”

THIS is why
we try to build
some buffer, some flexibility
into our work days.

Opportunities often appear
out of nowhere.
Be open to them.