Concentrate On YOUR People

If you’re expecting
to make everyone happy
with the business you’re building,
you’re going to be
VERY disappointed.

Someone will hate your business.
Intensely.

Your business could cure cancer,
give away kittens,
heck, give away $100 bills,
and someone will hate your business.
Intensely.

So stop trying to please
everyone.
That isn’t going to happen.

Pleasing YOUR group of customers
IS possible, however.
You could wow those folks.
You could earn their loyalty for life.

Concentrate on them.