Unicorn Frappuccinos
from Starbucks
were what everyone was talking about
last week.
Stores were selling out.
Customers were posting photos.
People were complaining.
Whenever anything becomes popular,
there are complainers.
Folks who tell others
that the thing they’re enjoying
is contributing to the end of civilization
as we know it.
As a product developer,
you can’t prevent this.
You could craft the perfect product
and there would be complainers.
There are some people
who simply don’t want other people
to be happy.
What we CAN do,
however,
is create a space
that is hater-free,
a space
where folks who love
the product or service
can gather
and be with others
who feel that love too.
Writers often offer that
to readers.
We’ll set up ‘secret’ pages
for readers to talk about books.
Consider creating
a hater-free zone
for fans of your products/services.