By k | April 20, 2017 - 6:00 am - Posted in New Business Development

The Romance Novel business
is normally a long game.
Writers (entrepreneurs) build
readership (customers) slowly,
writing and selling
hundreds of different books (products).

Knowing this,
writers don’t usually stress
about one or two flops,
about mistakes,
about things going wrong.

It is a different mindset.

Seth Godin

“When something goes wrong,
how do you respond?

When you own assets,
when your position feels secure,
when you’re playing the long game,
a bump in the road is just that.

“Well, that was interesting.”

You can learn from it,
and the professional realizes that
freaking out pays little benefit.”

If you’re playing the long game,
you realize that mistakes will happen
and many of these mistakes
won’t leave any lasting impact
on your business.

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