I see this ALL the time.
Something, a book, a song, a movie,
an exercise trend
becomes super popular
and someone,
often the competition,
starts to criticize it.
What the competition
doesn’t realize,
however,
is when they criticize
what we love,
they criticize us.
They mock
our decision-making skills.
They try to make us
feel bad or stupid
about our choices
and we usually associate
that negativity
with them.
There is a reason
why a certain thing
is popular.
Criticizing it
signals that you don’t understand it,
which likely means
you don’t understand your prospects.
Use your energy
to understand and appreciate
why a certain thing is popular.