This week,
I watched two movies,
both sequels.
The Fifty Shades franchise
is sold on sex.
So the movie folks
gave us even more sex
in the second movie.
The John Wick franchise
is sold on action.
So the movie folks
gave us even more action
in the second movie.
The movies were good
but I thought
the first ones were better.
Why?
Because more isn’t always better.
A cupcake with wonderful icing
doesn’t become even more delicious
when the baker doubles the icing.
It becomes less delicious
The balance between cupcake
and icing is thrown off.
As, I felt, was the balance
in the two movie sequels.
When developing products,
remember that
more isn’t always better.