By k | October 26, 2016 - 6:00 am - Posted in New Business Development

There’s a niche
in the Romance Novel Industry
that is shrinking.
I didn’t know why this was happening
…until I wrote a story in it.

The readership for that niche
has very specific ideas
about…well… everything
- covers, titles, marketing copy,
the content of the books themselves.

And they are organized.
If a book doesn’t follow their ‘rules’,
they try to kill its sales
and they usually succeed.

So many writers have stopped
producing books for it.
The risk of failing
to meet the readers’ demands
is too great
and
the market is too small
to warrant that risk.

An overly demanding niche market
is unlikely to grow.
It will remain small.
Factor that into your business plans.

This entry was posted on Wednesday, October 26th, 2016 at 6:00 am and is filed under New Business Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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