A salesman loved one
was given a patch of very large companies.
None of these companies
had an existing relationship
with his employer.
His employer expects
sales to close within months.
That’s not possible.
Large companies buy slowly.
Large deals close slowly.
There are other vendors
they’re required to look at.
There are layers of decision makers
who need to sign off on the deal.
It could take a year, two years,
five years.
If your company needs
business-to-business sales immediately,
look to smaller companies for these.
Smaller companies can make
decisions more quickly.
Big deals take time to close.
Give them that time.