By k | May 27, 2016 - 6:00 am - Posted in New Business Development

One of my buddies,
when we graduated
from university,
said,
“Thank G*d.
There’s no more required reading.”

The thing is…
required reading isn’t only
for school courses.

Almost every industry
has required reading also.
There’s at least
one benchmark book
that people in that industry
tend to read
and quote.

In business,
one required reading
is
Sun Tzu’s The Art Of War.

In erotic romance,
one required reading
is
E.L. James’ Fifty Shades Of Grey.

In programming,
one required reading
is
Donald Knuth’s
The Art of Computer Programming.

Bill Gates
has stated

“If you think
you’re a really good programmer…
read (Knuth’s) Art of Computer Programming…
You should definitely send me a résumé
if you can read the whole thing.”

Have you read
your industry’s required reading?

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