client k readers know
I usually have a link
for any fact I state.
Often these linked resources
drive the posts.
I’ll read an article
and it resonates
with my personal experiences
so I share it.
But sometimes I start
with my personal experiences
and find facts to back it up
(or if the facts refute it,
I discard my theory).
Finding support for facts
is easy.
It is an internet search away.
If you hear someone
state a fact
and they don’t have
any support for that fact,
it usually means there ISN’T any support.
That so-called fact is bullsh*t.
Don’t build your business
on a foundation of bullsh*t.
Look for support for the facts
you’re using.