#1 was Bad Buzz.
If everyone hates your product,
sales will be low.
How is that helpful?
– it isn’t.
Anyone can predict
the success of our products
AFTER the product is completed
and in the market.
The more valuable skill is being able
to predict the success of products
before money and time is spent
When completing a post launch analysis,
ensure that you’re looking at causes
and not symptoms.
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