By k | October 23, 2015 - 6:00 am - Posted in New Business Development

Some of my most
financially successful books
are written in a niche
not many readers buy.

The few readers who do buy
in this niche
buy everything.
They’re not a big enough market
to put me on
the New York Times Bestseller Lists
but they definitely are big enough
to pay the bills.

Scott Ginsberg

“I heard an interview
with veteran television producer
who made a fascinating point
about network ratings.
I’ll never forget his words.

‘Ninety nine out of a hundred people
aren’t watching my show,
and I’m a millionaire.’”

You don’t have to sell to everyone
to be a success.

This entry was posted on Friday, October 23rd, 2015 at 6:00 am and is filed under New Business Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Comment

Please note: Comment moderation is enabled and may delay your comment. There is no need to resubmit your comment.