By k | August 27, 2015 - 6:00 am - Posted in New Business Development

One of my writing buddies
was gaining momentum
with her books.
Every new release sold better
than the previous.
She was on the verge
of breaking out.

Then she decided
to make changes,
hoping these changes
would grow her readership faster.

She changed publishers,
changed editors,
changed cover artists.

Her product significantly changed
and her system changed also.
The changes weren’t seamless.
They took time and energy
and distracted readers.

All of this sucked her momentum.
She didn’t break out.
In fact, her readership decreased
substantially.

If your momentum is building,
consider riding it
as far as it can take you
and
be very careful about making changes.

This entry was posted on Thursday, August 27th, 2015 at 6:00 am and is filed under New Business Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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