By k | June 28, 2015 - 6:00 am - Posted in New Business Development

As a writer,
I often find myself
wishing to pull my punches,
to not go places
that might make readers

I resist this urge
to dial it back.
to play it safe.

Almost every market is crowded.
Average, safe, okay doesn’t appeal
to anyone.
It doesn’t sell.

Be fearless.
If you’re targeting five year old girls,
be unashamedly sparkling, pink, fluffy.

Resist the urge
to play it safe.

This entry was posted on Sunday, June 28th, 2015 at 6:00 am and is filed under New Business Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Comment

Please note: Comment moderation is enabled and may delay your comment. There is no need to resubmit your comment.