In June 2015’s
FHM,
Ben Ebbrell,
co-founder of SORTEDfood,
a YouTube success story,
shares
“We were only getting
about 50 views per video
at first.
But after a while
people started commenting
and suggesting other recipes
they wanted to learn.
It started to snowball
from there.
We were really just lucky
that nobody else
was doing it at the time.
We never saw it
as a business
but then suddenly,
the idea of a ‘YouTuber’ took off
and we managed to ride that wave.”
I know entrepreneurs
who are still riding that wave,
starting up YouTube businesses
and profiting from them.
Consider YouTube
as a partner for your business
(or, at least,
a place to market).