By k | April 27, 2015 - 6:00 am - Posted in New Business Development

Seth Godin

“The culture of compromise
is often accepted
as the price of mass.
But in fact,
this is the crowded road
to popular acceptance,
and it works far less often
than the compromisers believe it will.”

In the romance novel industry,
it’s no longer working
at all.

EBooks are forever.
Readers have unlimited selection
at low prices.

Writing and publishing
an ‘average’ book
results in little or no sales.
Exceptional, edgy, different
is the ONLY way to break out.

Consider carefully
before you compromise
on the product you’re developing.

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