Taylor Swift And The Victoria Secret Angels

I loved watching the
Victoria Secret Fashion Show
on Tuesday.
Why?
Because I saw one successful woman
(Taylor Swift)
supporting other successful women
(the Victoria Secret models).

Yes, some media talking heads
tried to make up drama
between the women
but what I saw
was mutual respect
and
a celebration of being strong women.

Did we perceive
Taylor Swift as being less successful
because she supported the angels?
Of course not.
We saw her as being
even stronger,
more influential.

And that is how it should be
in business.
Unless you have the exact same product,
the exact same marketing,
the exact same systems
as I do,
we’re not competitors.
We’re appealing to different customers.

Let’s support each other.

Published
Categorized as Marketing