We often equate
adding value to adding features
but in this cluttered world,
simplicity appeals to many customers.
“Have you added extra features
to your product over the years
that nobody uses anymore?
Usually these changes come about
because competing often means
blindly copying the same features
as your top competitor,
without ever really asking why.
It’s important to
pinpoint these unnecessary features
for a few reasons.
Extra features that nobody really needs
are often costly from a development standpoint.
Eliminating these usually means
you’ll save money on development and support.
Unnecessary features also make
your product more cluttered
and harder to use,
which diminishes its value.”
Are all of the features
on your product
adding value?
Are they still relevant?