Attending The Competition’s Events

One of my writing buddies
insists on not interacting
with her ‘competition.’
She wants to be unique.

She might be unique
but she also makes a lot of mistakes.
Her sales build is slow.
She takes longer on each task,
each decision.

I, on the other hand,
consciously seek out best selling writers’
promotional events,
study their marketing campaigns,
subscribe to their mailing lists.

Am I unique?
Yes, in all of the ways that I care about.
In the ways I don’t care about
but readers do,
I’m the same.
I place my buy links in the same places
as other writers’ buy links.
I send my newsletter as often as they do.
I talk with my readers
in similar ways.

Learn from your competition.
Attend their events.

Published
Categorized as Marketing