By k | July 27, 2014 - 6:00 am - Posted in New Business Development

When anyone promises
to do me a favor,
I send them a thank you email,
reiterating exactly what they promised.

Why do I do this?

Because unless it is in writing,
it isn’t real.
No one is accountable.
It isn’t a contract.

Seth Godin shares

“Write it down.
All of it.
Everything that people expect,
everything that people promise.”

“Send a note confirming
that you wrote it down,
specifically what you heard,
what it will cost
and when they will have it
or when they promised it.”

Write it down.
Keep everyone accountable.

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