I’ve been posting daily
for months
in a large romance reader Facebook group.
The group is run
by two writers.
Yesterday,
I found out
that the group is uniform on one thing
— hating the type of hero I write.
I uncovered
that the two writers
actively recruit readers
who hate this type of hero.
I didn’t try to convert these readers.
I simply ended my membership
and will be concentrating my efforts
on another group.
(I’ll ask this new group
about this type of hero
before investing too much time there)
Your target customer
ISN’T everyone.
Accept that some groups of people
won’t ever buy your product
and
concentrate on the groups
that might.