Many experts tell us
that there are no ‘magical’ solutions,
that what works for one business
might not work for another.
I’m aware of this truth
but I LIKE having magical goals.
They drive me forward.
For example:
A writing buddy told me
that the first 2,500 Facebook friends
are the most difficult to find.
Once I reach that magical number,
the next 2,500 will be easy.
I was glad to hear this
because I had 250 Facebook friends at the time
and friending 5,000 readers seemed
like an impossible task.
2,500 was manageable.
I was already 10% there.
So I worked my a$$ off,
getting to the 2,500.
I’m there
and yes, nothing magical happened
EXCEPT I now have 2,250 more friends.
Gaining 2,500 more is doable.
It’s okay to have ‘magical’ goals,
as long as we don’t truly expect them
to do magical things.